Martina Effmert has been working as a freelance trainer and coach since 2009. She works for both medium-sized companies and international concerns in the areas of marketing, e-commerce and new media. The development of visions and strategies is her core competency. Because of her many years of management and leadership experience, the business graduate has extensive expertise in the fields of telecommunications, new media, e-commerce, content & apps. Here, the focus of her activities is the development and expansion of new and existing business areas respectively.